eBay Success - How to Price Your Items

Many new sellers don’t realize how important pricing is when it comes to eBay auctions. Many don’t even realize that ‘pricing’ needs to be done. eBay is an auction site after all! But eBay auctions are not quite the same as the auctions you attend in the offline world. In fact, quite a bit of work goes into determining and setting prices.

 Essentially, there are only three prices that can be set for an eBay auction: the ‘buy it now’ price, the reserve price, and the starting bid price. Of these three, the starting bid price is the only one that is required for an eBay auction. The reserve price and the ‘buy it now’ price are optional. The starting bid price is fairly simple – never set it higher than $50 or so – no matter what your item is really worth.

This low opening price will get bidders to your auction. Setting low starting bid prices creates the need for a reserve price. A reserve price is the absolute lowest price that you want to get for your item. You may sell the item below the reserve price, but you will not be required to. In other words, if you set your reserve price at $100, and your highest bid is only $50, you do not have to sell the item to the highest bidder. You can close the auction without any negative feedback or repercussions. Set your reserve price at the absolute lowest price you are willing to sell your item for. Keep what the item is worth, as well as what it cost you in mind. The ‘buy it now’ option will allow you to set a price, and buyers can buy the item immediately, without bidding, for that set price. This option can be used for any type of item, and it should be set to match your reserve, give or take a few dollars. This option is great if you have multiple identical items to sell. Shipping has a price, and potential buyers take this into consideration when they are looking at an auction. If you can see your way clear to offer free shipping, you will find that people are placing more bids. Make sure that your potential buyers realize that you are offering free shipping! Before setting any prices, you need to determine what the item is really worth. The value of the item in different markets might be quite high. However, you are selling on eBay, and it is a different world altogether! Find out the price that similar items sold for on eBay before setting any prices. If it is a collectable, or a high ticket item, have the item evaluated to ensure that you aren't going to lose money!

eBay’s Turbo Lister Program: Should You Use It?

Are you an eBay seller?  If you are, are you familiar with eBay’s Turbo Lister program?  If you are not, you may want to take the time to familiarize yourself with it, as using eBay’s Turbo Lister program can make selling on eBay as easy as can be.

eBay’s Turbo Lister program is a program that is available for download, free of charge on eBay’s website.  What is nice about eBay’s Turbo Lister program is that it is easy to install and use.  In fact, like eBay’s traditional way of listing items for sale, you are given step-by-step instructions. Even if you have minimal computer knowledge, you should still be able to use eBay’s Turbo Lister program, without any problems.

Now that you know exactly how you can get eBay’s Turbo Lister program, you may be wondering exactly what it is or how it can help you.  See, when you download eBay’s Turbo Lister program to your computer, you can access it at anytime, even if you are not connected to the internet.  eBay markets its Turbo Lister program to those who are high or medium volume eBay sellers, but it is also great for those who have dialup internet.  Listing a large number of eBay auctions can tie up your phone lines, but with eBay’s Turbo Lister program you don’t even have to be online!

The eBay Turbo Lister program sets up all eBay auction listings or “Buy It Now,” listings the same way as it is done online, through their website.  For instance, when using eBay’s Turbo Lister, you need to assign your item to a category, make a headline for your auction, write a detailed description of the item that you are selling, upload pictures if you have any, mention how your item will be shipped, as well as outline what methods of payment you will accept. As stated above, this process is easy, as everything is explained to you step-by-step.  With eBay’s Turbo Listing program, listing on eBay is still as easy as it was before, if not easier with the ability to do so while not connected to the internet.

Speaking of not being connected to the internet, you may be wondering how your eBay items can be listed on eBay’s website if you are not connected to the internet. This is where the internet connection comes in.  eBay’s Turbo Lister program enables you develop as many eBay auctions as you want, even thousands of them, without being connected to the internet. When doing so, you have the ability to save your listings for a later date; a time when you can sign online.  Once you are connected to the internet, a simple click of the mouse and your eBay listings will automatically be uploaded to the eBay site.  In addition to giving you the ability to work offline, you also have the ability to time your auctions, like if you want them to start or end at a certain time.

As mentioned above, if you are interested in downloading eBay’s Turbo Lister program, you can do so through their online website.  Since downloading and using eBay’s Turbo Lister program is free, you are urged to at least give it a try. Should you not like the way that the program works, you could always return to listing your eBay items the traditional way, though the eBay website.